‘Costly signals’ and ‘the peacock’s tail’: exactly just What our Grindr profile photos inform us about ourselves

You can find variations in exactly exactly how individuals promote themselves on dating apps. Check out for the driving forces behind that which we reveal

Just how do we provide ourselves on our dating pages? As soon as we choose our photos, just just what do our alternatives state about us? Exactly exactly What do they do say concerning the application or solution we have been making use of?

Are there any variations in the real means individuals promote themselves? Of course therefore, exactly what are a few of the forces that are driving the way in which individuals prove?

I will be a PhD prospect in marketing at Concordia University and I also utilize therapy and marketing theories to simply help me personally to try to know how we decide to present ourselves — or that is self-market dating apps.

Just how we try this states great deal about us.

According to my findings that are initial both right and queer guys utilize “costly signals” to attract a mate. Nonetheless, the type of their signal varies.

Dating apps — a brief overview

Tinder is recognized as having changed the method individuals date. But Grindr is really the very first geosocial relationship app to hit the industry last year.

Like Tinder, Grindr is just a phone that is smart which makes use of your local area to come up with prospective matches nearby. While Tinder calls for two prospective matches to “like” one another simultaneously (“swipe right”) to begin a discussion, Grindr offers usage of any user to start out a discussion with another user nearby. Plus »